Chisnall, P. M. (1997). Marketing research (5th ed.). London: McGraw-Hill Companies.
Chicago Style CitationChisnall, Peter M. Marketing Research. 5th ed. London: McGraw-Hill Companies, 1997.
MLA CitationChisnall, Peter M. Marketing Research. 5th ed. London: McGraw-Hill Companies, 1997.
Warning: These citations may not always be 100% accurate.