APA Citation

Kotler, P., & Keller, K. L. (2009). Marketing management (13th ed.). Upper Saddle River, N.J.: Pearson Prentice Hall.

Chicago Style Citation

Kotler, Philip, and Kevin Lane Keller. Marketing Management. 13th ed. Upper Saddle River, N.J.: Pearson Prentice Hall, 2009.

MLA Citation

Kotler, Philip, and Kevin Lane Keller. Marketing Management. 13th ed. Upper Saddle River, N.J.: Pearson Prentice Hall, 2009.

Warning: These citations may not always be 100% accurate.