APA Citation

Mainwaring, S. (2011). We first: How brands and consumers use social media to build a better world. New York: Palgrave Macmillan.

Chicago Style Citation

Mainwaring, Simon. We First: How Brands and Consumers Use Social Media to Build a Better World. New York: Palgrave Macmillan, 2011.

MLA Citation

Mainwaring, Simon. We First: How Brands and Consumers Use Social Media to Build a Better World. New York: Palgrave Macmillan, 2011.

Warning: These citations may not always be 100% accurate.