Bernstein, J. S. (2007). Arts marketing insights: The dynamics of building and retaining performing arts audiences. San Francisco: Jossey-Bass.
Chicago Style CitationBernstein, Joanne Scheff. Arts Marketing Insights: The Dynamics of Building and Retaining Performing Arts Audiences. San Francisco: Jossey-Bass, 2007.
MLA CitationBernstein, Joanne Scheff. Arts Marketing Insights: The Dynamics of Building and Retaining Performing Arts Audiences. San Francisco: Jossey-Bass, 2007.
Warning: These citations may not always be 100% accurate.