APA Citation

Kotler, P., Jain, D., & Suvit Maesincee. (2002). Marketing moves: A new approach to profits, growth, and renewal. Boston, Mass.: Harvard Business School Press.

Chicago Style Citation

Kotler, Philip, D. Jain, and Suvit Maesincee. Marketing Moves: A New Approach to Profits, Growth, and Renewal. Boston, Mass.: Harvard Business School Press, 2002.

MLA Citation

Kotler, Philip, D. Jain, and Suvit Maesincee. Marketing Moves: A New Approach to Profits, Growth, and Renewal. Boston, Mass.: Harvard Business School Press, 2002.

Warning: These citations may not always be 100% accurate.