Stanton, W. J. (1984). Fundamentals of marketing (7th ed.). New York: McGraw-Hill.
Chicago Style CitationStanton, William J. Fundamentals of Marketing. 7th ed. New York: McGraw-Hill, 1984.
MLA CitationStanton, William J. Fundamentals of Marketing. 7th ed. New York: McGraw-Hill, 1984.
Warning: These citations may not always be 100% accurate.