APA Citation

Franses, P. H., & Paap, R. (2001). Quantitative models in marketing research. Cambridge ; New York: Cambridge University Press.

Chicago Style Citation

Franses, Philip Hans, and Richard Paap. Quantitative Models in Marketing Research. Cambridge ; New York: Cambridge University Press, 2001.

MLA Citation

Franses, Philip Hans, and Richard Paap. Quantitative Models in Marketing Research. Cambridge ; New York: Cambridge University Press, 2001.

Warning: These citations may not always be 100% accurate.