APA Citation

Moutinho, L., & Chien, C. S. (2008). Problems in marketing: Applying key concepts and techniques (2nd ed.). Los Angeles: Sage Publications.

Chicago Style Citation

Moutinho, Luiz., and Charles S. Chien. Problems in Marketing: Applying Key Concepts and Techniques. 2nd ed. Los Angeles: Sage Publications, 2008.

MLA Citation

Moutinho, Luiz., and Charles S. Chien. Problems in Marketing: Applying Key Concepts and Techniques. 2nd ed. Los Angeles: Sage Publications, 2008.

Warning: These citations may not always be 100% accurate.